Built exclusively for pet cremation businesses
Welcome to Your
Purity Pet AI Demo
Over the next few minutes, we're going to show you exactly how other independent pet cremation businesses are capturing more families, generating more referrals, and growing their case counts — without adding staff or changing what makes their business special.
1
The Problem
Where most crematories are silently losing families every month
2
Instant Response
The 60-second fix that keeps families from calling a competitor
3
Family Follow-Up
The communication options that build loyalty and generate referrals
4
Review Generation
How to consistently generate 4 and 5-star Google reviews
5
Your Opportunity
See the revenue impact for your specific business — live
🔒
Founding Member
How to lock in exclusive benefits and get started
60sResponse time
28→50Cases in 30 days
$0Extra staff
7–10Days to live
1Section 1 of 6
The Silent Revenue
Leak in Your Business
Most independent pet cremation owners lose 2–5 families every month to a competitor — and never know it happened. Here's exactly how.
The 11pm scenario — every week
This is happening at your business right now
11:04 PM
A family's dog passes away suddenly. They're devastated. They need someone now.
11:05 PM
They find your business on Google and call. You're on a pickup — or asleep. No answer.
11:05 PM
They scroll down and call the next listing. That business responds within a minute. Case closed.
Next morning
You check your phone. Nothing. You never knew they called.
2–5
Families lost per month on average
0%
Visibility into losses without a system
The 6 Silent Revenue Leaks
📵
After-hours missed calls
Families can't wait — they call the next number
💔
No post-service follow-up
Referrals never asked for, reviews never written
📉
Vet referrals going cold
Competitor is calling that vet office weekly
⭐
Missing Google reviews
Families want to leave one but forget and move on
🕯️
No anniversary touchpoint
The most powerful referral driver — entirely untapped
🏢
Corporate chains with full teams
They have 24/7 digital response — and you don't
2Section 2 of 6
The 60-Second
Response That Changes Everything
The moment a family can't reach you, your system responds on your behalf — within 60 seconds, from your phone number, in your name. Here's exactly what it looks like on their phone.
Choose a Scenario to See It Live
The Response
Sent in under 60 seconds · From your business number
"We're so sorry for your loss. We're here for your family, even after hours. A team member will be in touch very shortly. In the meantime, please know you've reached the right place — we handle everything with the utmost care and compassion. 🐾"
Why this works
✓Families in grief don't wait — 60 seconds keeps them with you
✓Comes from your business number — not a third-party service
✓Works 24/7 — nights, weekends, while you're on a pickup
✓Captures phone, web chat, Facebook, and Instagram
Family's Phone Screen
11:04●●●
Messages
New message from Your Business
now
Messages · Your Business
Hi, our dog just passed. Is anyone available?
11:04 PM · missed call
We're so sorry for your loss. We're here for your family, even after hours. A team member will reach you very shortly. 🐾
11:04 PM · 43 sec later
Thank you. We weren't sure who to call.
You reached the right place. Would you like to schedule a pickup tonight, or speak with someone first?
Family stayed. Pickup scheduled. Case closed.
3Section 3 of 6
The Follow-Up No Other
Crematory Is Sending
After the service ends, your competitors go silent. Your system doesn't. Every message below goes out at exactly the right moment — you don't write a single word.
The Full Nurture Timeline
Day 0 — Service Complete
Pickup Confirmation
Immediate confirmation with care instructions and what the family can expect next. Sets a compassionate, professional tone from the start.
Day 3
Grief Check-In
"We've been thinking of you and [Pet's Name] this week…" — a genuine check-in sent at exactly the moment families feel most grateful. Nobody else sends this.
Day 14
Google Review Request
Timed for when families feel relief, not grief. Highest 5-star conversion rate we've seen across any timing window.
Day 30
Referral Prompt
"If you know someone who faces a similar loss, we'd be honored to help them." A gentle, natural word-of-mouth trigger.
1 Year Later — Exclusive ⭐
Anniversary Remembrance
On the one-year anniversary of their pet's passing, the family receives a heartfelt message. No competitor does this. It generates more referrals than any other touchpoint.
The Exact Messages
Day 3 — Grief Check-In
SMS
"Hi [Name], we've been thinking of you and [Pet's Name] this week. We hope you and your family are finding moments of peace. Please don't hesitate to reach out if you need anything at all. — [Your Business] 🐾"
1 Year — Anniversary
SMS + Email
"One year ago today, we had the honor of caring for [Pet's Name] and your family. We hope the memories bring you comfort. [Pet's Name] was lucky to be so loved. 🐾"
What owners tell us
"A family sent us a handwritten card saying they'd already referred three of their friends to us because of the anniversary message. That one message keeps paying for itself."
Pet Crematory Owner · Florida
4Section 4 of 6
More 5-Star Reviews.
Zero Effort.
Google reviews directly determine how many new families find your business. Here's how our communication options generate them at exactly the right moment, every time.
The Timing That Makes All the Difference
🎯
Day 14 — The Golden Window
The family has picked up the remains. The relief and closure have set in. This is when gratitude is highest — and when a review request converts at its best. Not Day 1 (too raw). Not Day 60 (too forgotten). Day 14.
The Review Request — Exact Copy (Day 14)
"Hi [Name], we hope you and your family have been finding some peace. We're grateful we could be there for [Pet's Name]. If you have a moment, an honest review means the world to small businesses like ours — and helps other families find the right support. [Google Review Link]"
4.9★Avg rating with system
3xMore reviews per month
What New Reviews Do for Your Business
🗺️
Google Map Pack Ranking
More reviews = higher ranking = more families find you first
🤝
Social Proof for Grieving Families
Families in crisis choose the business they trust most — reviews make that decision
📈
Compounds Over Time
Every new review strengthens all future reviews — an asset that grows month over month
Real Google Reviews
★★★★★
"When our dog Sadie passed at 10pm, they texted back within a minute. That response meant everything to us in that moment."
★★★★★
"On the one-year anniversary of losing our cat, they sent the most beautiful message. I had no idea a business could be this thoughtful. Already referred two friends."
5Section 5 of 6
The Opportunity
in Your Business
Drag the sliders to match your business. See the size of the opportunity that better family communication options can unlock each month.
Your Business Numbers
Cases per month
30
Average service value ($)
$225
Estimated missed calls / month
4
Calls recovered by system
60%
$540Monthly revenue recovered
$6,480Annual revenue recovered
2Families recovered / month
Note
This only counts recovered missed calls. It doesn't include additional referrals from grief sequences, more reviews driving new organic cases, or vet clinic pipeline leads — which often double the actual return.
What's Included
✓Missed call text-back (60-second response, 24/7)
✓Full grief nurture sequence (Day 3, 14, 30)
✓One-year anniversary remembrance message
✓Google review request (Day 14 — optimal timing)
✓Vet clinic referral keep-warm pipeline
✓Your branded phone number + messaging
✓Built, configured and maintained entirely by us
✓No tech skills needed — we handle everything
🔒Section 6 of 6
Lock In Your
Founding Member Benefits.
A select group of qualifying pet cremation businesses can lock in exclusive Founding Member terms permanently — with priority onboarding and every future feature included.
🔒 Founding Member Program
What Founding Members Get
A select group of qualifying businesses can lock in these terms permanently. Once the program closes, these benefits are gone for good.
Your rate locked in writing — guaranteed forever
Build fee completely waived ($0 to get started)
Priority onboarding — live in 7–10 business days
Every future feature included at no extra cost
Founding Member badge for your website and marketing
Direct access to our team for feedback and requests
60-day results guarantee — we make it right if you don't see results
Founding Member vs Standard
How It Works If You're Ready
1
Sign the service agreement — sent same day
2
Service agreement signed and initial payment processed — build fee waived for Founding Members
3
30-minute onboarding call — we learn your voice and build begins
4
System goes live in 7–10 business days — you start recovering families immediately